Saturday, July 01, 2006

PAPA JOHN'S PIZZA GETS IT RIGHT


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So, how do you get your message across and get people talking about your product? You do what Papa John's Pizza did. Created by Saatchi & Saatchi, Peru, this clever, yet simple idea in promoting Papa John's Pizza won gold at the recent Cannes International advertising awards. Brilliant!

1 Comments:

Anonymous Anonymous said...

This isn't brilliant. It's totally irresponsible. The peephole is a SAFETY device. If Papa John's puts one of these on my door, or my Mom's door, I will NEVER buy their pizza again.

20:48  

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